Unlock Your Brand’s
Magic Potential
Create a brand your customers
will understand and love!
- Mental positioning
- First-to-mind
- Clarify your message


About.
Thomas Zerlauth is a depth-psychologically oriented brand strategist. He has worked for over 20 years as a brand developer in the luxury hotel and health industry. As a psychotherapeutically trained coach and instructional trainer, he published several standard works on NLP, mental training, mindfulness and perception as early as the mid-1990s.
He defines brands as multidimensional and coded frames of meaning that operate particularly in the unconscious and radiate indirectly.
He founded MarkenSprint® and is running his own branding company in Austria, Switzerland and Thailand (decoded™) and publishing his new book „MarkenMagie“ (BrandMagic) at Haufe Publishing Group in germany.




„Healthy Brands“
branding the wellness, health and
Healing industry.
by Thomas Zerlauth
- Mental positioning
- What is Transformation?
- The Essence of Reconnecting