Thomas Zerlauth | Unlock Your Brand’s True Potential

Unlock Your Brand’s
Magic Potential

Create a brand your customers
will understand and love!

Brands are coded fields of consciousness and operate on an implicit level. We developed a strategy tool to view your brand from the psychological perception position of a consumer. Knowing the crucial inner-psychic processes will give you clarity on how to position and code your brand to be successful in the long run.

About.

Thomas Zerlauth is a depth-psychologically oriented brand strategist. He has worked for over 20 years as a brand developer in the luxury hotel and health industry. As a psychotherapeutically trained coach and instructional trainer, he published several standard works on NLP, mental training, mindfulness and perception as early as the mid-1990s.

He defines brands as multidimensional and coded frames of meaning that operate particularly in the unconscious and radiate indirectly.

He founded MarkenSprint® and is running his own branding company in Austria, Switzerland and Thailand (decoded™) and publishing his new book „MarkenMagie“ (BrandMagic) at Haufe Publishing Group in germany.